Website Redesign for Plastic & Cosmetic Surgery



Website Plan

Collins Plastic Surgery offers a wide array of surgical, nonsurgical, and reconstructive procedures to rejuvenate or enhance one’s appearance. The practice is in Melbourne.

The purpose if the website redesign is to improve conversion through improved engagement.

Website Design

The medical website redesign need to be in skin and gold tones.

Website Content

The website content creation followed the normal Clinical and Non Clinical development methodology that also acts as a full content gap analysis. The process requires minimal inputs by the client as all the custom content is created by our experienced medical writers.

The Client supplied some photos and person clinical insights. His old content was also reviewed for improved optimisation.

Website Outcome

The client was happy with the end result.

The website incorporates responsive website design and is optimised for desktop, tablet and mobile devices.

Website Support

Medical websites are never complete, as part of unlimited support package we critique, encourage and suggest regular changes.

For this website we are continuing to improve both user experience and function both on the website. We ensure that SEO standing is maintained if not improved from the old website design.