Medical Website Redesign for Cardiovascular Physician

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Website Plan

Prof. Peter Vale is a consultant physician specialising in vascular medicine, cardiology and general internal medicine. He has been in practice in Sydney since 2001 and currently works at the Mater Hospital and Clinic, Sydney.

The purpose of the website redesign is to promote the doctor’s specialties in Pre-Operative Medicine, Heart Disorders, and Vascular Disease.

Website Design

The medical website design needs to fit in with the blues and purple of the logo.

The design needs to be less cluttered, clear and focused on their core areas of service.

Website Content

The website content creation followed the normal Clinical and Non Clinical development methodology that also acts as a full content gap analysis. The process requires minimal inputs by the client as all the custom content is created by our experienced medical writers.

The Client supplied some photos and person clinical insights. His old content was also reviewed for improved optimisation.

Website Outcome

The client was happy with the end result.

The website incorporates responsive website design and is optimised for desktop, tablet and mobile devices.

Website Support

Medical websites are never complete, as part of unlimited support package we critique, encourage and suggest regular changes.

For this website we are continuing to improve both user experience and function both on the website. We ensure that SEO standing is maintained if not improved from the old website design.